How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
The app ranks #1 for its exact name but struggles overall visibility, with only 2 of 10 target keywords ranked and no chart placement. Immediate focus should be on keyword expansion, description optimization, and building social proof to lift the visibility score.
The exact phrase "the square is" ranks #1 with traffic 50 and difficulty 35, indicating strong brand recognition. Leverage this by keeping the name unchanged and using it in the subtitle for added relevance.
Only 2 of the 10 analyzed keywords are ranked (the app name and "digital silence" at #86). High‑traffic keywords like "digital detox" (traffic 44, difficulty 41) and "mindfulness timer" (traffic 50, difficulty 37) are not ranked, limiting discoverability.
The app has 0 reviews and a 0.0 rating, which hurts both conversion and the Apple algorithm. Lack of social proof also reduces user trust, especially in the Productivity category.
Add high‑traffic, moderate‑difficulty keywords (e.g., "digital detox", "mindfulness timer", "screen time tracker") to the subtitle and keyword field. This can improve rankings without over‑optimizing, as these terms have traffic 44‑56 and difficulty 32‑45.
The first 500 characters lack keyword density and clear calls‑to‑action. Rewrite the description to embed target keywords naturally and highlight the app’s unique value (one‑hour blackout, discipline). A stronger copy can boost relevance and conversion.
Productivity chart position
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
The Square Is has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 23, 2026.
The Square Is is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of The Square Is are Square Video No Crop for Insta, Anti Browser, Screenless: Screen Time, Focus. These apps appear next to The Square Is on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
The Square Is is listed in the Productivity category on the Apple App Store.
Based on this audit, The Square Is should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Square Is.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.