The Square Is

The exact phrase "the square is" ranks #1 with traffic 50 and difficulty 35, indicating strong brand recognition. Leverage this by keeping the name unchanged and using it in the subtitle for added relevance.

Only 2 of the 10 analyzed keywords are ranked (the app name and "digital silence" at #86). High‑traffic keywords like "digital detox" (traffic 44, difficulty 41) and "mindfulness timer" (traffic 50, difficulty 37) are not ranked, limiting discoverability.

The app has 0 reviews and a 0.0 rating, which hurts both conversion and the Apple algorithm. Lack of social proof also reduces user trust, especially in the Productivity category.

Add high‑traffic, moderate‑difficulty keywords (e.g., "digital detox", "mindfulness timer", "screen time tracker") to the subtitle and keyword field. This can improve rankings without over‑optimizing, as these terms have traffic 44‑56 and difficulty 32‑45.

The first 500 characters lack keyword density and clear calls‑to‑action. Rewrite the description to embed target keywords naturally and highlight the app’s unique value (one‑hour blackout, discipline). A stronger copy can boost relevance and conversion.