How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| flag football plays | #23 |  |  |      | ||
| routr | Not ranked | — | — |      | ||
| flag football | Not ranked | — | — |    | ||
| play designer | Not ranked | — | — |      | ||
| football playbook | Not ranked | — | — |    | ||
| custom routes | Not ranked | — | — |    | ||
| football strategy | Not ranked | — | — |      | ||
| play editor | Not ranked | — | — |      | ||
| football coach tools | Not ranked | — | — |     | ||
| youth football plays | Not ranked | — | — |    |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Routr: Flag Football has a very low visibility score (25/100) driven by poor keyword rankings, zero ratings, and sub‑optimal app assets. The immediate priority is to boost keyword relevance and acquire positive reviews to improve both discovery and conversion.
Only 1 of 10 target keywords ("flag football plays") is ranked (23rd). High‑traffic terms like "routr", "flag football", and "play designer" have 49‑60 searches but are unranked, indicating the keyword field is not optimized.
The app has a 0.0 rating with no reviews, which severely hurts conversion and Apple’s ranking algorithm. Lack of social proof reduces download likelihood.
The keyword "flag football plays" already ranks at #23 with 50 daily searches and moderate difficulty (39). Adding this exact phrase to the title or subtitle can push it higher and improve overall discoverability.
A 50% quality score suggests missing or weak visual assets. The store listing lacks a preview video and likely has insufficient screenshots, which lowers click‑through rates.
Keywords such as "custom routes", "youth football plays", and "football strategy" have 36‑49 searches and difficulty 28‑41, offering a low‑competition window to rank if added strategically.
Competitor "Paint the Flag" outranks you on shared keywords. Analyzing its title, subtitle, and keyword placement can reveal gaps to exploit while differentiating with unique terms like "flag‑football‑only".
Actionable recommendations to improve your visibility
Your description is 1703 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Score of 25/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Routr: Flag Football has a visibility score of 25 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 2, 2026.
Routr: Flag Football is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Routr: Flag Football are Paint the Flag, Flick Shoot. These apps appear next to Routr: Flag Football on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Routr: Flag Football is listed in the Sports category on the Apple App Store.
Based on this audit, Routr: Flag Football should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Routr: Flag Football.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US