GenZ Trip Planner - SwipeCity

Only 1 of the top 10 target keywords (swipecity) ranks (position 2) while high‑traffic terms like "trip planner" (traffic 74) and "city guide" (traffic 48) are not ranked, dragging the Keywords Score to 16%. Prioritize adding these terms to the keyword field.

The current title places the brand first; moving the high‑traffic keyword "Trip Planner" to the front (e.g., "Trip Planner – SwipeCity") and adding a subtitle with "City Guide" and "Travel Itinerary" can capture additional search volume.

With 0 reviews, the app lacks social proof, which negatively impacts rankings and conversion rates. Implement timed in‑app prompts after a successful trip creation to request a 5‑star rating.

Add moderate‑difficulty, high‑traffic keywords such as "travel itinerary" (traffic 65, difficulty 46), "city guide" (48, 44), "hidden gems" (65, 33), and destination‑specific terms like "Barcelona travel" (31, 39). This broadens reach without excessive competition.

The app scores 100% on Quality, indicating strong screenshots and metadata. Leverage this by adding a short preview video that showcases the swipe‑to‑build itinerary flow, which can improve conversion and user understanding.