How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| career pathways | #1 | — |  |     | ||
| career planning | #3 |  |  |   | ||
| career quiz | #5 |  | |    | ||
| career assessment | #6 |  |  | | ||
| career exploration | #6 | |  |    | ||
| career advice | #10 |  |  | | ||
| career guidance | #11 | |  |   | ||
| job search | Not ranked | — | — |     | ||
| personality test | Not ranked | — | — |      | ||
| vocational guidance | Not ranked | — | — |     |
Apps positioned directly before or after yours on keywords
Education
Education
Education
Business
Education
Education
Education
Education
Productivity
Education
Occurrence count shows how many keywords each competitor appears on
Education chart position
PictureThis - Plant Identifier
Duolingo: Language Lessons
Learn English, Spanish: Learna
ABCmouse: Kids Learning Games
Simply Draw: Learn to Draw
Simple Bible Daily Verse Alarm
Deepstash: Smarter Every Day!
Stellarium - Star Map
Plant App - Plant Identifier
Fluzy: Learn Language with AI
PBS KIDS Video
Lingokids: Games & Shows
Elevate - Brain Training Games
Minecraft Education
Simply Piano: Learn Piano Fast
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Career Pathways shows solid keyword fundamentals (rank 1 for its brand term) but suffers from poor quality signals and zero chart presence, limiting its overall visibility.
The app ranks #1 for the exact‑match keyword "career pathways" with a KEI of 1.16, giving it dominant visibility for its core brand term. Keep this position by maintaining relevance in the title and short description.
7 out of 10 target keywords are already ranked, yielding an 83% keyword score. This foundation can be leveraged to push borderline terms higher with modest copy tweaks.
A quality score of only 13% reflects the lack of user ratings (0 reviews) and likely low install‑to‑conversion metrics. Implement an in‑app rating prompt and address any stability issues to boost this metric quickly.
Charts score is 0%, meaning the app isn’t appearing in any toplist (global or category). This is usually driven by low conversion rates and insufficient downloads; improving store assets and early‑user engagement is essential.
"career guidance" sits at rank 11 (traffic 25, KEI 0.47) and "career planning" at rank 3 but with low KEI. Small copy adjustments—adding these exact phrases to the short description and feature list—can nudge them into the top‑10.
Actionable recommendations to improve your visibility
28 screenshots give users a comprehensive view of your app.
Ranking in top 10 for 5 keyword(s): career assessment, career quiz, career exploration.
Score of 67/100 indicates solid app store presence.
Last updated 12 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
Career Pathways has a visibility score of 67 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 16, 2026.
Career Pathways is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Career Pathways are CareerPaths, SHL Job Assessments, Career Test RIASEC. These apps appear next to Career Pathways on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Career Pathways is listed in the Education category on the Google Play.
Based on this audit, Career Pathways should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Career Pathways.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US