Tabsy

The app ranks #1 for its exact name "tabsy" with traffic potential 79 and moderate difficulty (37). Leverage this by keeping the brand name in the title and using it as a seed for related keyword expansions.

Only 2 of the 10 analyzed keywords rank (24% keyword score). High‑traffic terms like "split bills" (traffic 70) and "bill splitter" (traffic 57) are unranked, limiting discoverability. Expand the keyword field to capture these.

Tabsy is not ranked in its Productivity category, causing it to miss category‑based browse traffic. Optimize subtitle and keyword list for category‑relevant terms (e.g., "expense manager", "debt tracker").

Competitor Collctiv ranks ahead using keywords such as "split bills" and "shared expenses". Incorporate these exact phrases into the keyword list and, where natural, into the subtitle to capture similar search intent.

The app has 0 reviews, which hurts both conversion and ranking signals. Implement an in‑app prompt after a successful debt split to encourage 4‑5 star reviews, aiming for at least 20 reviews within 30 days.

While quality score is 100%, screenshots and preview video lack keyword overlays. Add concise captions featuring top keywords (e.g., "Split bills instantly", "Track IOUs") to improve relevance and click‑through rates.