Runcoach

The app ranks #1 for the exact‑match keyword "runcoach" with a traffic score of 75 and moderate difficulty (36), providing a reliable base for visibility.

Current rating is 3.2★ from only 168 reviews, which hurts conversion and chart eligibility. A rating below 4.0 significantly reduces install probability.

Four high‑traffic keywords (run training app, 10k training, running pace calculator, gps running tracker) have traffic scores 64‑82 but are not ranked, indicating missed discovery opportunities.

The description starts with unrelated text and lacks key terms. Integrating top keywords (e.g., "marathon training", "5k training", "running coach app") into the short and full description can improve relevance scores.

No chart ranking suggests low conversion. Updating screenshots with feature‑focused captions, adding a 15‑second promo video, and testing a more dynamic icon can lift click‑through and install rates.

iFIT Workouts outranks Runcoach on shared keywords. Analyzing iFIT’s asset layout and keyword usage, then differentiating with unique selling points (e.g., free 1:1 coach connect), can capture their traffic.