How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| plate ai | #1 | — | ||||
| ai calorie counter | #65 | |||||
| calorie deficit | #66 | |||||
| calorie counter | Not ranked | — | — | |||
| calorie tracker | Not ranked | — | — | |||
| food tracker | Not ranked | — | — | |||
| photo food tracker | Not ranked | — | — | |||
| nutrition tracker | Not ranked | — | — | |||
| macro tracker | Not ranked | — | — | |||
| diet journal | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Health & Fitness
Health & Fitness
Health & Fitness
Health & Fitness
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Subway®
BURGER KING® App
Domino's Pizza USA
Starbucks
Instacart: Get Food Delivery
Too Good To Go: End Food Waste
Yelp: Food, Delivery & Reviews
7-Eleven: Rewards & Shopping
Dairy Queen® Food & Treats
Chick-fil-A®
Pizza Hut - Delivery & Takeout
Little Caesars
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Plate Ai ranks #1 for its brand term but suffers from poor overall visibility (17/100) due to low keyword coverage, low rating, and no category ranking. Immediate focus should be on expanding keyword rankings and improving user perception.
The app holds the #1 position for "plate ai" with traffic 51, giving a solid base to leverage brand authority. Keep this rank by maintaining brand mentions in the title and subtitle.
Only 3 of the top 10 target keywords are ranked; major high‑traffic terms like "calorie counter" (traffic 81, difficulty 84) are absent. This drags the Keywords Score to 21% and visibility score to 17.
The app sits at 3.1★ from just 50 reviews, contributing to a Quality Score of 38% and likely affecting conversion. Low sentiment also harms algorithmic ranking.
Keywords such as "nutrition tracker" (traffic 82, difficulty 39), "diet journal" (traffic 78, difficulty 37) and "photo food tracker" (traffic 70, difficulty 40) are underserved. Adding these to title, short description, and long description can boost keyword rank dramatically.
The app is not ranked in the Food & Drink category. Switching to a more specific sub‑category (e.g., Health & Fitness → Diet & Nutrition) and aligning assets to that niche can unlock category charts.
Competitors ahead have compelling screenshots showcasing AI photo analysis. Adding before‑after meal photos, clear benefit icons, and an A/B test for the feature graphic can improve click‑through rates and downstream rankings.
Actionable recommendations to improve your visibility
Your description is 2090 characters, providing good keyword density and information for users.
12 screenshots give users a comprehensive view of your app.
A 3.1 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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