Small Pet Select U.S.

The keyword "small pet select" ranks #1 with a traffic potential of 52 and difficulty 44, showing strong brand recognition. Leverage this by keeping the brand name prominent in the title and promotional assets.

Only 4 of 10 target keywords are ranked; 6 high‑traffic terms (e.g., "pet food delivery", "hay for rabbits", "rabbit hay") are not ranked despite traffic scores above 30. This drags the Keywords Score to 41% and limits discoverability.

The app is not ranked in the Shopping category, resulting in a 0% Charts Score. Proper sub‑category selection and category‑specific optimization are needed to appear in category charts.

Keywords like "pet supply online" (rank 5, traffic 43) and "pet supply store" (unranked, traffic 41, difficulty 35) present quick wins. Incorporate them into the short description, bullet points, and in‑app copy to improve rankings.

Competitors such as Chewy rank ahead on shared generic keywords. Emphasize niche strengths (Pacific Northwest hay, small‑animal focus) in visuals and copy to capture intent traffic that generic pet‑shopping apps overlook.