This audit was generated on February 13, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paycal+ | #1 | — | ||||
| paycheck calculator | #34 | |||||
| salary calculator | Not ranked | — | — | |||
| wage calculator | Not ranked | — | — | |||
| hourly calculator | Not ranked | — | — | |||
| income tracker | Not ranked | — | — | |||
| paycheck estimator | Not ranked | — | — | |||
| weekly paycheck | Not ranked | — | — | |||
| earnings calculator | Not ranked | — | — | |||
| pay stub calculator | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Finance
Finance
Business
Occurrence count shows how many keywords each competitor appears on
Finance chart position
TurboTax: File Your Tax Return
Cash App
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
Kalshi: Trade the Big Game
Progressive
Chime – Mobile Banking
Chase Mobile®: Bank & Invest
Intuit Credit Karma
Wells Fargo Mobile®
IRS2Go
Fidelity Investments
OnePay – Mobile Banking
State Farm®
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
PayCal+ has a solid foundation with a top‑ranked brand keyword and high quality score, but its overall visibility is low due to poor keyword coverage, no category ranking, and zero user reviews.
The brand term "paycal+" ranks #1 with a traffic score of 85 and moderate difficulty (40), giving the app a reliable entry point for organic discovery.
Only 2 of the 10 analyzed keywords are ranked (40% score). High‑traffic terms like "salary calculator" (traffic 60) and "wage calculator" (traffic 71) are not ranked despite difficulty under 52, indicating missed opportunities.
The app has a perfect 5.0 rating but 0 reviews, which harms conversion and algorithmic trust signals; users are less likely to download without visible feedback.
Add top‑performing, low‑difficulty keywords (e.g., "hourly calculator" difficulty 33, "paycheck estimator" difficulty 38) to the 100‑character keyword field and incorporate them into the subtitle for better relevance.
Currently not ranked in the Finance category and has a 0% chart score. Driving early installs (through ads or referral incentives) and optimizing the app icon/screenshot conversion can push the app into the category top 200, unlocking chart visibility.
Actionable recommendations to improve your visibility
Your description is 1976 characters, providing good keyword density and information for users.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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