PayCal+

The brand term "paycal+" ranks #1 with a traffic score of 85 and moderate difficulty (40), giving the app a reliable entry point for organic discovery.

Only 2 of the 10 analyzed keywords are ranked (40% score). High‑traffic terms like "salary calculator" (traffic 60) and "wage calculator" (traffic 71) are not ranked despite difficulty under 52, indicating missed opportunities.

The app has a perfect 5.0 rating but 0 reviews, which harms conversion and algorithmic trust signals; users are less likely to download without visible feedback.

Add top‑performing, low‑difficulty keywords (e.g., "hourly calculator" difficulty 33, "paycheck estimator" difficulty 38) to the 100‑character keyword field and incorporate them into the subtitle for better relevance.

Currently not ranked in the Finance category and has a 0% chart score. Driving early installs (through ads or referral incentives) and optimizing the app icon/screenshot conversion can push the app into the category top 200, unlocking chart visibility.