Plank Timer Challenge: Planki

The brand keyword "planki" ranks #3 with low difficulty (21) and solid traffic (34), giving the app a solid foothold in search results. Preserve this positioning while expanding around it.

Only 2 of 10 target keywords are ranked (planki #3, plank timer #18). High‑traffic terms like "plank workout" (traffic 50, difficulty 60) and "abs workout" (traffic 72, difficulty 50) are not captured, limiting discoverability.

The app shows a 0.0 rating with no reviews, which hurts conversion and the Apple Store algorithm. Lack of social proof is a major barrier for new users.

Keywords such as "plank challenge" (traffic 58, difficulty 58) and "home workout" (traffic 68, difficulty 69) have strong search volume but the app is not ranked. Adding them to the keyword field and sprinkling them in the subtitle/description can capture additional organic traffic.

The app is not ranked in the Health & Fitness category, meaning chart performance is missing. A focused install push combined with improved metadata can lift chart position and unlock category visibility.