Evo: Habit Tracker

Only 1 of the top 10 target keywords ("evo") ranks at #21 with high difficulty (78). Core terms like "habit tracker" and "productivity app" are unranked despite strong traffic (57‑79). This drags the Keywords Score to 6%. Prioritize adding medium‑traffic, low‑difficulty keywords to the keyword field.

Keywords such as "habit builder" (traffic 66, difficulty 44), "goal setting" (traffic 53, difficulty 39) and "productivity app" (traffic 79, difficulty 36) are untapped. Incorporating these into the title, subtitle, or keyword field can boost rankings with relatively low competition.

The app shows a 0.0 rating with no reviews, contributing to a low Quality Score (50%). Lack of social proof reduces conversion and ranking potential. Early‑user incentive programs are needed to generate authentic reviews.

The brand term "evo" already ranks #21 with 50 daily searches, indicating some brand awareness. Leverage this by keeping the brand at the front of the title and adding a descriptive subtitle to capture additional keyword space.

The description truncates after "Say goodbye to boring lists. Evo f" and no screenshots or video are referenced. High‑impact visuals (animated screenshots, a 15‑second preview) can increase conversion rates and improve the Quality Score.

The app is not ranked in the Productivity category, meaning it isn’t appearing in category charts. Improving keyword relevance and gaining installs will enable category placement, unlocking organic traffic.