Pawy

The keyword "pawy" ranks #1 with traffic 68 and moderate difficulty (33), showing the brand name is already recognized. Leverage this by keeping the brand at the front of the title while adding descriptive terms.

9 of the 10 high‑traffic keywords (e.g., "pet health tracker" traffic 37, "medication reminder" traffic 64) are not ranked, causing a 19% keyword score. This severely limits discoverability.

The app has no reviews or rating (N/A), contributing to a low quality score (50%). New users often filter by rating, so the lack of social proof hurts conversion.

Add a high‑traffic keyword to the title, e.g., "Pawy – Pet Health Tracker & Medication Reminder". This can capture up to 64% of the combined traffic from the top keywords while retaining brand visibility.

Rewrite the short and full description to naturally include top keywords (pet health tracker, medication reminder, vaccine tracker, vet visit tracker). Use bullet points and bold‑style formatting to improve readability and keyword density.

Create high‑resolution screenshots and a feature graphic that highlight medication reminders and vaccine tracking. Adding localized assets and an engaging video can lift the quality score and click‑through rate.