Birthday Calendar & Widgets

The app already ranks #7 for "birthday organizer" (traffic 38, difficulty 36), showing it can compete for niche terms. Leverage this by adding related synonyms to reinforce relevance.

Keywords with solid traffic such as "gift ideas" (traffic 38) and "home screen widgets" (traffic 52) are not ranked at all, dragging the overall keywords score down. Optimize title, short description, and body copy to include these terms.

The visibility score shows 0% charts score, meaning the app is not appearing in any top‑chart listings. This limits organic discovery and signals low install velocity to the algorithm.

Current title "Birthday Calendar & Widgets" omits high‑volume terms like "birthday reminders" (traffic 37) and "birthday tracker" (traffic 37). Adding one or two primary keywords can lift the keywords score from 63% toward 80%.

A rating of 0.0 with 0 reviews hurts trust and conversion. Prompt users after they add a birthday or view a widget to leave a 5‑star review; aim for at least 20 reviews in the next 30 days to improve the quality score.