Swimming Lessons & Training

9 of the 10 target keywords rank in the top 10 (e.g., "learn swimming" #1, "swimming technique" #1). This drives strong search traffic (average traffic score ~30). Maintain these rankings with regular keyword monitoring.

Charts Score is 0% and the app is not listed in any global or category chart, meaning install volume is insufficient for algorithmic boost. Without chart placement, the app relies solely on keyword traffic.

The app is not ranked in the Health & Fitness category despite being placed there, which reduces visibility in category browsing and recommendation feeds.

The keyword "pool workouts" sits at rank 15 with difficulty 30 and traffic 31. Moving this into the top 5 could capture an additional ~10% traffic share. Optimize the description and short‑desc for this term.

Competitor "Swim Trainer" is ahead on a shared keyword. An A/B test on UI assets (icon, screenshots) plus a targeted install campaign can flip that keyword and steal its install momentum.