UmActually

The app’s own name "umactually" ranks 3rd with a traffic potential of 56 and a moderate difficulty of 37, showing strong brand awareness. Leverage this by keeping the brand name in the title and subtitle while expanding surrounding keywords.

Only 1 out of 10 target keywords ranks (brand name); high‑traffic terms like "public speaking" (traffic 41) and "filler words" (traffic 66) are not ranked despite low difficulty (32‑42). This drives the 16% keyword score.

The app has a 0.0 rating with zero reviews, contributing to a low quality score (50%). Lack of social proof discourages downloads and reduces algorithmic favorability.

Charts score is 0%; the app does not appear in global or category charts, meaning it isn’t gaining momentum or visibility from ranking boosts.

Add the top‑traffic, low‑difficulty keywords (e.g., "public speaking", "speech practice", "filler words", "confidence builder") to the subtitle and keyword field, and create localized versions for key markets. This can raise the keyword score from 16% toward 60%+.