This audit was generated on May 4, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Medical
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Meru Health has strong fundamentals with a 4.6 rating and top rank for its brand keyword, but its overall visibility is low (19/100) due to poor keyword coverage and no chart presence. Immediate focus should be expanding keyword rankings and optimizing store metadata.
The app ranks #1 for the exact brand term "meru health" with 68 traffic and moderate difficulty (42), indicating strong brand awareness. Leverage this by reinforcing the brand name in the title and description to retain this advantage.
Only 1 of the 10 target keywords is ranked (10%). High‑traffic terms like "mental health support" (traffic 41) and "therapy online" (traffic 46) are not appearing, limiting discoverability. This is the biggest driver of the low visibility score.
Charts Score is 0% – the app does not appear in global or category top charts, which reduces organic exposure and credibility. Without chart placement, even good ratings won’t translate to downloads.
Google Play uses title and short description for ASO. Adding high‑volume terms such as "online therapy", "mental health support" and "anxiety treatment" can improve rankings without sacrificing brand identity. Ensure natural phrasing and stay within character limits.
The only listed competitor (UMR | Health) shares just one keyword. Conduct a deeper competitor keyword audit to identify uncovered terms (e.g., "licensed therapist", "virtual therapist") and target them to capture unmet search demand.
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Common questions about this ASO audit.
Meru Health has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 4, 2026.
Meru Health is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Meru Health are UMR | Health. These apps appear next to Meru Health on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Meru Health is listed in the Health & Fitness category on the Google Play.
Based on this audit, Meru Health should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Meru Health.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.