Basis Budget: Money Tracker

The app’s exact name "basis budget" holds the #1 position with 46 monthly searches and a moderate difficulty (40), providing a solid anchor for ASO. Leverage this by keeping the brand name unchanged while adding complementary high‑traffic keywords in the subtitle and keyword field.

Only 4 of the 10 analyzed keywords rank, with core terms like "personal finance" and "budget tracker" not appearing in the top 100 despite traffic of 56 and 50 respectively. This limits organic reach across high‑volume searches.

The app is absent from both global and category charts, contributing to the low visibility score (0%). Without chart traction, discoverability is heavily dependent on keyword performance.

Incorporate unranked high‑traffic keywords such as "personal finance", "budget tracker", "expense manager", and "financial planning" into the 100‑character keyword field and subtitle. Prioritize terms with difficulty <40 to improve ranking potential.

Current rating is 0.0 with no reviews, harming conversion. Implement a gentle in‑app review prompt after a key milestone (e.g., after the first budget is saved) to collect at least 20 4‑star+ reviews within 30 days.