This audit was generated on April 30, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| the greylens | #1 | — | ||||
| news updatesOpportunity | Not ranked | — | — | |||
| politics newsOpportunity | Not ranked | — | — | |||
| tech news | Not ranked | — | — | |||
| breaking news | Not ranked | — | — | |||
| news analysisOpportunity | Not ranked | — | — | |||
| sports news | Not ranked | — | — | |||
| culture magazineOpportunity | Not ranked | — | — | |||
| daily news | Not ranked | — | — | |||
| global newsOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
News & Magazines chart position
X
CrimeRadar: Dispatch Alerts
Local News - Breaking &Weather
Haystack News: Local TV News
Substack
Police Scanner - Live Radio
Local Weather News - Radar
NewsBreak: Local News & Alerts
Local Weather & News - Radar
Local News: Breaking & Latest
Scanner Radio - Police Scanner
Local News - Latest & Smart
FOX LOCAL: Live News & Weather
FOX News - Daily Breaking News
The White House
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The GreyLens currently ranks only for its brand keyword, resulting in a very low visibility score (15/100) and no user reviews. Immediate focus should be on expanding keyword coverage and building credibility to boost discoverability.
The app ranks #1 for "the greylens" (traffic 45, difficulty 27), showing strong brand recognition. Leverage this by reinforcing the brand name in the title and short description to maintain that advantage.
9 out of 10 target keywords (e.g., "breaking news" traffic 86, difficulty 70) are not ranked at all, causing the 17% keyword score. Optimize title, short description, and long description with these terms to capture more organic traffic.
The app shows N/A rating and 0 reviews, pulling the quality score down to 50%. Lack of social proof hurts click‑through and conversion rates. Implement an in‑app review prompt after a meaningful interaction to start collecting feedback.
Quality score suggests incomplete store listing (likely no feature graphic, video, or high‑resolution screenshots). Visuals drive conversion; adding a short promo video and 5‑plus localized screenshots will improve the quality score.
Keywords like "tech news" (traffic 43, difficulty 71) are competitive. Use long‑tail variations such as "daily tech news updates" in the description and subtitle to rank for related queries with lower difficulty.
Current data shows only English visibility. Localizing title, short description, and keywords into Spanish, French, and Portuguese can tap into additional traffic pools where competition is lighter.
Actionable recommendations to improve your visibility
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 438 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
The GreyLens - News & Media has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
The GreyLens - News & Media is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of The GreyLens - News & Media are Gut Lens - Find IBS triggers. These apps appear next to The GreyLens - News & Media on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
The GreyLens - News & Media is listed in the News & Magazines category on the Google Play.
Based on this audit, The GreyLens - News & Media should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The GreyLens - News & Media.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.