This audit was generated on May 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| expense man | #1 | — | ||||
| expense tracker | Not ranked | — | — | |||
| budget managerOpportunity | Not ranked | — | — | |||
| personal financeOpportunity | Not ranked | — | — | |||
| daily expenseOpportunity | Not ranked | — | — | |||
| money tracker | Not ranked | — | — | |||
| spending trackerOpportunity | Not ranked | — | — | |||
| financial organizerOpportunity | Not ranked | — | — | |||
| budget plannerOpportunity | Not ranked | — | — | |||
| expense monitorOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Expense Man has minimal ASO presence, ranking only for its brand term with a visibility score of 13/100. Immediate focus should be expanding keyword rankings and building social proof to lift the overall quality and discoverability.
The app already ranks #1 for the exact brand keyword "expense man" (traffic 45, difficulty 79), showing strong brand recognition. Leverage this by maintaining the brand term while adding broader high‑traffic keywords.
Only 1 of 10 target keywords is ranked; 9 high‑traffic terms (e.g., "expense tracker" traffic 80, difficulty 67) are not ranking at all. This drags the Keywords Score down to 14%. Optimize title, short description, and full description with these terms.
The app has 0 reviews and a missing rating, contributing to a modest Quality Score of 50%. Lack of social proof reduces click‑through and conversion rates.
No chart or store ranking data suggests poor visual conversion. Updated screenshots, a compelling feature graphic, and an optional promo video can improve the Quality Score and click‑through rates.
Competitor "Money Manager Expense & Budget" shares only 1 keyword, indicating many untapped terms. Target keywords like "budget manager" (traffic 48, difficulty 48) and "personal finance" (traffic 49, difficulty 34) to capture their audience.
Actionable recommendations to improve your visibility
Your description is 2499 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Expense Man – Track & Budget has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 1, 2026.
Expense Man – Track & Budget is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Expense Man – Track & Budget are Money Manager Expense & Budget. These apps appear next to Expense Man – Track & Budget on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Expense Man – Track & Budget is listed in the Finance category on the Google Play.
Based on this audit, Expense Man – Track & Budget should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expense Man – Track & Budget.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.