This audit was generated on May 5, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| makekit | #1 | — | ||||
| meal planningOpportunity | Not ranked | — | — | |||
| smart shopping listOpportunity | Not ranked | — | — | |||
| recipe organizerOpportunity | Not ranked | — | — | |||
| grocery list | Not ranked | — | — | |||
| pantry managerOpportunity | Not ranked | — | — | |||
| shopping list appOpportunity | Not ranked | — | — | |||
| meal planner | Not ranked | — | — | |||
| grocery organizerOpportunity | Not ranked | — | — | |||
| recipe plannerOpportunity | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Shopping
Occurrence count shows how many keywords each competitor appears on
Lifestyle chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
MakeKit has a perfect quality score and ranks #1 for its brand name, but its overall visibility is low (20/100) due to poor keyword coverage, no chart presence, and no category ranking. The primary priority is expanding and optimizing keyword usage to capture high‑traffic, low‑difficulty terms.
The app’s own name "makekit" ranks #1 with traffic 78 and a moderate difficulty of 32, giving a solid anchor for visibility. Leverage this by keeping the brand name in the title and subtitle while adding complementary keywords.
Quality Score is 100%, indicating the app’s assets (icon, screenshots, rating) meet store standards. Maintain this quality while focusing on metadata improvements to boost rankings.
Only 1 of 10 target keywords is ranked. High‑traffic keywords like "grocery list" (traffic 71, difficulty 76) and "meal planning" (traffic 52, difficulty 41) are missing, limiting discoverability.
Charts Score is 0% and the app isn’t appearing in Global or Category charts, which further reduces organic exposure. Ranking for any keyword will be a prerequisite to entering charts.
Keywords such as "pantry manager" (traffic 36, difficulty 34) and "grocery organizer" (traffic 46, difficulty 38) have moderate traffic and relatively low difficulty. Adding them to the keyword field, title, or subtitle can quickly yield rankings.
The app is currently unranked in the Lifestyle category. Switching to a more relevant category like Food & Drink or adding a secondary category can improve relevance. Additionally, prompting users for reviews will turn the 5.0 rating into a credible social proof metric.
Actionable recommendations to improve your visibility
Your description is 2229 characters, providing good keyword density and information for users.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
MakeKit has a visibility score of 20 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 5, 2026.
MakeKit is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of MakeKit are Michaels Stores. These apps appear next to MakeKit on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
MakeKit is listed in the Lifestyle category on the Apple App Store.
Based on this audit, MakeKit should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MakeKit.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.