How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| tap to shift | #1 | — |  |     | ||
| emotional regulationOpportunity | Not ranked | — | — |      | ||
| mindfulness tool | Not ranked | — | — |      | ||
| stress reliefOpportunity | Not ranked | — | — |      | ||
| calming techniques | Not ranked | — | — |   | ||
| mental clarity | Not ranked | — | — |      | ||
| grounding exercises | Not ranked | — | — |     | ||
| nervous system resetOpportunity | Not ranked | — | — |      | ||
| mindful moments | Not ranked | — | — |      | ||
| anxiety reliefOpportunity | Not ranked | — | — |     |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Tap to Shift ranks #1 for its brand term but its overall visibility is very low (14/100) due to poor keyword coverage and no chart rankings. The biggest priority is to capture high‑KEI, in‑demand keywords like "anxiety relief" and "stress relief" to boost organic discovery.
The app’s exact name "tap to shift" ranks #1 with a traffic potential of 25 and a moderate KEI (0.58). This indicates strong brand recognition that can be leveraged in the title and subtitle.
Only 1 out of 10 target keywords is ranked (13% keyword score). The app is missing rankings for all high‑KEI keywords, limiting discoverability across relevant searches.
"anxiety relief" has the highest KEI (1.39) with traffic 75 and difficulty 54. Adding this phrase to the title/subtitle and naturally into the description can quickly generate high‑value impressions.
"stress relief" offers a strong KEI (0.95) and solid traffic (52). Incorporating it into the short description, feature list, and app store tags will broaden exposure to a large, intent‑rich audience.
With a good KEI (0.76) and moderate difficulty (33), "emotional regulation" is a winnable long‑tail term. Use it in a dedicated bullet point and in the localized keywords field to capture niche searches.
The app is not appearing in global or category charts, which further suppresses organic traffic. Improving install volume through ASO and limited‑time acquisition will help unlock chart rankings.
Actionable recommendations to improve your visibility
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Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Tap to Shift has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 16, 2026.
Tap to Shift is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Tap to Shift are Tap Shift: Color Puzzle. These apps appear next to Tap to Shift on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Tap to Shift is listed in the Health & Fitness category on the Google Play.
Based on this audit, Tap to Shift should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Tap to Shift.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US