How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| citizens | #5 | Live trend |  |  | |||
| cash flow management | #63 | Live trend |  |  | |||
| cash flow tools | #68 | Live trend |  |  | |||
| online banking | Not ranked | Live trend | — | — | |||
| mobile payments | Not ranked | Live trend | — | — | |||
| real time payments | Not ranked | Live trend | — | — | |||
| business loan payments | Not ranked | Live trend | — | — | |||
| mobile check deposit | Not ranked | Live trend | — | — | |||
| bill pay | Not ranked | Live trend | — | — | |||
| wire transfer | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
Citizens Cash Flow Essentials™ has a very low visibility score (13/100) with only one brand keyword ranking in the top 5 and no user reviews. Immediate focus should be on expanding keyword coverage, enhancing metadata, and generating social proof to boost rankings.
The brand term "citizens" ranks #5 with 57 estimated monthly searches, indicating strong brand recognition. Leverage this by keeping the brand at the forefront of the title and short description.
Only 3 of the 10 target keywords rank (citizens, cash flow tools, cash flow management) and 7 high‑traffic terms (online banking, mobile payments, etc.) are not ranked despite traffic >50 each. This drags the Keywords Score to 16%. Expand and prioritize high‑traffic, low‑difficulty keywords.
The app has 0 reviews, resulting in a Quality Score of just 25% and harming credibility. Absence of social proof reduces conversion and ranking potential.
Keywords such as "online banking" (traffic 64, difficulty 48) and "mobile payments" (traffic 63, difficulty 41) have strong demand. Incorporate them naturally into the title, short description, and long description to capture this volume.
Competitors like Money Manager Expense & Budget rank ahead with similar keyword sets. Conduct a side‑by‑side feature/benefit comparison and highlight unique banking features (real‑time payments, wire origination) in the description to differentiate.
Finance chart position
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Citizens Cash Flow Essentials™ has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 9, 2026.
Citizens Cash Flow Essentials™ is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Citizens Cash Flow Essentials™ are Citizens Pay, Citizens Bank, Money Manager Expense & Budget. These apps appear next to Citizens Cash Flow Essentials™ on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Citizens Cash Flow Essentials™ is listed in the Finance category on the Google Play.
Based on this audit, Citizens Cash Flow Essentials™ should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Citizens Cash Flow Essentials™.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
