How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| gift planner | #74 |  |  |      | ||
| quelbo | Not ranked | — | — |      | ||
| birthday reminder | Not ranked | — | — |      | ||
| gift ideas | Not ranked | — | — |      | ||
| gift tracker | Not ranked | — | — |    | ||
| occasion planner | Not ranked | — | — |      | ||
| gift organizer | Not ranked | — | — |   | ||
| personalized gifts | Not ranked | — | — |     | ||
| gift giving | Not ranked | — | — |     | ||
| birthday gift ideas | Not ranked | — | — |    |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Quelbo – Gift Planner has a critically low visibility score (5/100) with only 1 of its top 10 target keywords ranking, no chart placement, and no user reviews. Immediate focus should be on keyword optimization, metadata enrichment, and early user acquisition to lift rankings.
Only 1 of the 10 analyzed keywords ("gift planner") ranks at 74, while the brand keyword "quelbo" doesn't rank at all, despite a decent traffic potential of 51. Prioritize adding high‑traffic, low‑difficulty keywords such as "birthday reminder" (traffic 55, difficulty 65) and "gift ideas" (traffic 42, difficulty 40) to the title, subtitle, and keyword field.
The app currently shows a 0.0 rating with no reviews, which heavily impacts conversion and Apple’s algorithmic trust signals. Implement an in‑app prompt after key user actions to encourage 5‑star reviews and gather early feedback.
Keywords like "gift tracker" (traffic 43, difficulty 41) and "gift organizer" (traffic 43, difficulty 39) have moderate traffic and relatively low competition. Incorporate these exact phrases into the subtitle and keyword list to capture untapped search volume.
Competitor Zazzle shares only 1 keyword with Quelbo, indicating many keyword opportunities are unclaimed. Conduct a broader competitor analysis to identify additional high‑traffic terms they rank for (e.g., "personalized gifts") and add them where difficulty is acceptable (difficulty 47).
The description succinctly communicates the core benefits (reminders, interest tracking, gift idea capture), aligning well with user intent for gift‑planning queries. Keep this messaging but expand it with bullet‑pointed keyword‑rich copy to improve relevance.
Actionable recommendations to improve your visibility
Your description is 1851 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 5/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Quelbo - Gift Planner has a visibility score of 5 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
Quelbo - Gift Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Quelbo - Gift Planner are Zazzle: Custom Gifts & Cards, Basket: No1 Wishlist & Try On. These apps appear next to Quelbo - Gift Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Quelbo - Gift Planner is listed in the Utilities category on the Apple App Store.
Based on this audit, Quelbo - Gift Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Quelbo - Gift Planner.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US