How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
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Utilities
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Newen - Mood Intelligence has a very low visibility score (12/100) with only its brand name ranking in the App Store. The primary priority is to expand keyword rankings and generate user reviews to improve discoverability and conversion.
The app’s own brand keyword "newen" ranks #5 with a traffic potential of 36 and a modest difficulty of 30, showing that the brand identity is already recognized. Leverage this by keeping the brand front‑and‑center while adding complementary keywords.
All high‑traffic keywords such as "mood tracker" (traffic 79, difficulty 53) and "mental health tracker" (traffic 69, difficulty 42) are not ranked, causing the app to miss the bulk of search volume. This dramatically limits organic discoverability.
The app currently has a 0.0 rating with 0 reviews, which hurts both conversion and Apple’s trust signals. New users are unlikely to download an app without social proof.
Add 8–10 high‑traffic, moderate‑difficulty keywords to the 100‑character keyword field (e.g., "mood tracker", "mental health tracker", "emotional intelligence", "emotion tracking"). Prioritize terms with traffic >40 and difficulty <45 to maximize ranking chances.
The current title only contains the brand. Incorporate a secondary keyword (e.g., "Newen – Mood Tracker & Emotional Intelligence") within the 30‑character limit to capture additional search queries without sacrificing brand identity.
Refresh screenshots and add a short preview video that showcase the quick mood‑logging flow and insight analytics. Pair this with an in‑app prompt after 3–5 uses to encourage 4‑star+ reviews, aiming for at least 20 reviews within the first month.
Health & Fitness chart position
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LADDER Strength Training Plans
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Newen - Mood Intelligence has a visibility score of 12 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
Newen - Mood Intelligence is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Newen - Mood Intelligence are New Scientist, Optiwatt: Local Energy Rewards. These apps appear next to Newen - Mood Intelligence on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Newen - Mood Intelligence is listed in the Health & Fitness category on the Apple App Store.
Based on this audit, Newen - Mood Intelligence should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Newen - Mood Intelligence.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.