How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
Want to track another keyword?
Create a free account to add keywords and unlock daily rank history.
Apps positioned directly before or after yours on keywords
Art & Design
Occurrence count shows how many keywords each competitor appears on
Want to find more competitors?
Sign up to monitor competitors and discover new apps competing for your keywords.
Personalized insights generated by our AI
Pencil Palette enjoys strong keyword rankings (rank 1 for "pencil palette" and rank 2 for "colored pencil") and a high quality score (90%), but it lacks visibility in charts and the Art & Design category. The main priority is to convert existing keyword strength into broader organic traffic and chart placement.
The app ranks #1 for "pencil palette" (traffic 43, difficulty 42) and #2 for "colored pencil" (traffic 43, difficulty 40), driving the high Keywords Score of 89%. Keep these core terms prominent in the title and short description to maintain momentum.
Charts Score is 0% and the app is not ranked in any global or category charts, limiting discoverability beyond search. This likely stems from low install velocity and conversion rates on the store page.
Only 45 reviews contribute to a 4.7 rating, which is low volume for a top‑ranking app. A small review count can suppress algorithmic confidence and affect chart rankings.
Keywords like "drawing tools" (traffic 55, difficulty 35) and "color palette" (traffic 33, difficulty 61) have solid search volume but the app is not ranked for them. Incorporate these terms naturally into the full description, feature graphics, and recent update notes.
The app’s icon, screenshots, and video have not been updated since the last release (Feb 2026). A fresh visual set focused on the unique color‑mixing feature can boost click‑through and install rates, helping to break into charts.
Art & Design chart position
Canva: AI Photo & Video Editor
Kling AI: AI Image&Video Maker
ibis Paint X
Adobe Express: AI Photo, Video
Pop Color: Coloring & Painting
Artrace: AR Easy Draw & Sketch
Future Self™: AI Face Aging
Vidix-AI Photo Video Generator
Sketchbook
Learn how to draw - ArtWorkout
Improve your ratings and downloads to climb the category charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
Pencil Palette has a visibility score of 71 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 12, 2026.
Pencil Palette is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Pencil Palette are Pencil Palette Advanced, Colored Pencil Picker: The Ult, Hello Color Pencil. These apps appear next to Pencil Palette on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Pencil Palette is listed in the Art & Design category on the Google Play.
Based on this audit, Pencil Palette should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pencil Palette.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.