How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| midnight highlights | #1 | — |  |     | ||
| sports podcast | Not ranked | — | — |      | ||
| audio stories | Not ranked | — | — |      | ||
| relaxing sports | Not ranked | — | — |      | ||
| calm narration | Not ranked | — | — |    | ||
| sports history | Not ranked | — | — |    | ||
| nighttime listening | Not ranked | — | — |     | ||
| sports audio | Not ranked | — | — |   | ||
| storytelling app | Not ranked | — | — |      | ||
| sports stories | Not ranked | — | — |  |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Midnight Highlights has a very low overall visibility (15/100) with only its brand keyword ranking #1. The biggest priority is expanding keyword coverage and generating user reviews to lift both the Keywords and Quality scores.
The exact app name "midnight highlights" ranks #1 with a traffic score of 49 and moderate difficulty (39). This shows strong brand recognition and should be retained in the title and short description.
9 of the 10 analyzed high‑traffic keywords (e.g., "sports podcast" traffic 62, "audio stories" traffic 59) are not ranked. This drags the Keywords Score down to 16% and limits discoverability.
The app has 0 reviews and a 0.0 rating, pulling the Quality Score to only 50%. Lack of social proof harms conversion and ranking in the Sports category.
Incorporate top‑traffic terms such as "sports podcast", "audio stories", and "sports history" into the 30‑character title and 80‑character short description while keeping the brand name first. This can immediately improve relevance for those keywords.
Current Quality Score suggests mediocre visuals. Adding high‑resolution screenshots that highlight the calm narration style, plus a 15‑second video preview, can boost user confidence and increase install conversion.
Actionable recommendations to improve your visibility
Your description is 2089 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Midnight Highlights has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 9, 2026.
Midnight Highlights is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Midnight Highlights are Midnight Castle: Hidden Object. These apps appear next to Midnight Highlights on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Midnight Highlights is listed in the Sports category on the Google Play.
Based on this audit, Midnight Highlights should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Midnight Highlights.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US