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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Personalized insights generated by our AI
Owemint’s ASO is weak, with a visibility score of 14/100. It ranks #1 for its brand name but fails to rank for any high‑traffic finance keywords, has no category placement, and lacks user ratings.
The app’s own name "owemint" is ranked #1 with 37 estimated monthly searches and low difficulty (23), giving a solid base to leverage in metadata.
Only 1 of the top 10 target keywords ranks (brand). All other core terms (e.g., "debt tracker", "expense tracker", "personal finance") are unranked despite traffic of 46‑71 and moderate difficulty (40‑53). This drags the Keywords Score to 16%.
The app is not appearing in the Finance category or any global charts, resulting in a 0% Charts Score and limiting discoverability via browsing.
Add high‑traffic keywords (debt tracker, expense tracker, personal finance, loan tracker, payment tracker) to the 100‑character keyword field and sprinkle them naturally in the subtitle and first 3 lines of the description. This targets keywords with traffic >40 and difficulty ≤53, boosting the Keywords Score.
Current screenshots lack keyword captions and clear value props. Introduce 5 localized screenshots with overlay text highlighting "no spreadsheets", "track who owes you", and "settle balances" while embedding target keywords. This can improve the Quality Score and conversion rate.
A 0.0 rating (0 reviews) hurts the Quality Score (50%) and user trust. Implement an in‑app prompt after a successful transaction to request a 5‑star review, and consider a small incentive (e.g., premium feature trial) for rating.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Owemint - Debt Tracker has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
Owemint - Debt Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Owemint - Debt Tracker are Holiday Home 3D. These apps appear next to Owemint - Debt Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Owemint - Debt Tracker is listed in the Finance category on the Apple App Store.
Based on this audit, Owemint - Debt Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Owemint - Debt Tracker.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.