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10
Keywords analyzed
2
Ranked in top 100
2
In top 10
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Bits – Henley Fitness Coaching has strong brand keyword rankings but fails to rank for high‑traffic fitness terms, resulting in a modest visibility score of 64/100. The immediate priority is to capture core keywords like "workout tracking" and "strength training" in the store listing to boost discoverability.
The app already ranks #1 for "henley fitness" (traffic 47) and "rachel henley" (traffic 26), indicating strong brand recognition. Leverage this by cross‑linking brand terms with generic fitness keywords in the description.
7 of the top 10 target keywords (e.g., "workout tracking" traffic 55, difficulty 45) are not ranked at all, limiting organic traffic potential. The listing currently lacks these terms in title, short description, and early copy.
The current title does not contain any high‑traffic generic keywords. Adding up to 30 characters (e.g., "Bits – Workout Tracking & Strength Coaching") can capture 55–74 traffic points per keyword while staying within Google Play limits.
The first 500 characters only mention "workout tracking" once and miss "strength training", "muscle building", and "personalized fitness". Re‑write the opening paragraph to include at least three of these high‑traffic terms naturally.
Charts Score is 0%, meaning the app isn’t appearing in top‑charts for any region or category. Without chart visibility, organic discovery drops sharply.
High‑quality screenshots and a localized feature graphic that highlight "track workouts" and "monthly programs" can improve conversion and indirectly boost rankings. Include overlay text with top keywords.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Bits - Henley Fitness Coaching has a visibility score of 64 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 17, 2026.
Bits - Henley Fitness Coaching is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Bits - Henley Fitness Coaching are Hailey Happens Fitness, Rachel's Grill. These apps appear next to Bits - Henley Fitness Coaching on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Bits - Henley Fitness Coaching is listed in the Health & Fitness category on the Google Play.
Based on this audit, Bits - Henley Fitness Coaching should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Bits - Henley Fitness Coaching.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.