How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| safetag | #1 | — |  |     | ||
| real time tracking | #32 |  |  |      | ||
| gps tracking service | #57 |  |  |    | ||
| vehicle tracker | #72 | |  |      | ||
| track location | #93 |  |  |     | ||
| gps tracker | Not ranked | — | — |   | ||
| device tracking | Not ranked | — | — |    | ||
| asset tracker | Not ranked | — | — |      | ||
| personal tracker | Not ranked | — | — |   | ||
| gps monitoring | Not ranked | — | — | No data |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
SafeTag Tracking has an excellent quality score (100%) and dominates its brand keyword, but suffers from low overall visibility (25/100) due to poor keyword rankings and absence from charts. Immediate focus should be on expanding keyword coverage and boosting on‑store assets to climb the category rankings.
The app ranks #1 for the brand keyword "safetag" with traffic 45 and difficulty 33, giving it top‑of‑search visibility for its most protected term. Leverage this position by cross‑promoting the brand in the title and short description to capture related searches.
Only 5 of the 10 target keywords are ranked, and high‑traffic terms like "gps tracker" (traffic 81) and "device tracking" (traffic 50) are not ranked at all. This drags the Keywords Score down to 27% and limits discoverability.
Charts Score is 0% with the app not appearing in global or category charts, and it is not ranked in the Auto & Vehicles category. Absence from charts reduces algorithmic boost and organic installs.
Keywords such as "real time tracking" (rank 32, traffic 48) and "vehicle tracker" (rank 72, traffic 47) have moderate difficulty and decent traffic. Optimizing the title, short description, and long description for these terms can push them into the top 20.
Competitors like Tile and GPS Tracker – Phone Location rank ahead despite similar quality, likely due to stronger screenshots and video. Adding localized, feature‑focused screenshots and a 15‑second promo video can improve conversion and chart eligibility.
Actionable recommendations to improve your visibility
18 screenshots give users a comprehensive view of your app.
Your 4.6 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 427 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Score of 25/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
SafeTag Tracking has a visibility score of 25 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 17, 2026.
SafeTag Tracking is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of SafeTag Tracking are Tile: Making Things Findable, GPS Tracker – Phone Location, Family Locator - Phone Tracker. These apps appear next to SafeTag Tracking on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
SafeTag Tracking is listed in the Auto & Vehicles category on the Google Play.
Based on this audit, SafeTag Tracking should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SafeTag Tracking.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US