How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Lifestyle
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
The app ranks #1 for its exact name but fails to rank for any high‑traffic keywords, has no user ratings, and lacks chart presence, resulting in a visibility score of 14/100. Immediate focus should be on expanding keyword coverage and generating reviews to lift overall ASO performance.
The keyword "tracking platform" ranks #1 with traffic 51 and difficulty 38, showing the app’s branding is strong. Leverage this by keeping the exact phrase in the title and short description.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "gps tracking" (traffic 55, difficulty 45) and "vehicle tracker" (traffic 47, difficulty 44) are not appearing. The app needs to incorporate these terms into title, short description, and keyword field.
The app has no reviews or ratings, which heavily impacts trust and ranking. Without social proof, click‑through rates and conversion suffer.
Charts Score is 0%, meaning the app isn’t appearing in Top‑Charts or category rankings, limiting organic discoverability.
The description repeats generic phrases and truncates at 500 chars. Rewrite the first 80 characters to include top keywords (e.g., "Free GPS Tracking & Vehicle Locator – Real‑Time Fleet Management"). Add a concise feature list with keyword variations.
Life360 shares only 1 keyword with this app, indicating untapped keyword space. Target competitor‑related terms such as "family locator" or "asset tracking" where difficulty is moderate (34‑54) to capture additional traffic.
Tools chart position
Volume Control Sound Launcher
PDF Reader: Viewer, PDF Editor
PDF Reader - Editor & Viewer
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QR Scanner & Barcode Reader
QR & Barcode Scanner
Network WiFi Scan
Clean Sweep Junk Files
Cleaner Toolbox
Move to iOS
Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Tracking Platform has a visibility score of 14 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
Tracking Platform is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Tracking Platform are Life360: Stay Connected & Safe. These apps appear next to Tracking Platform on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Tracking Platform is listed in the Tools category on the Google Play.
Based on this audit, Tracking Platform should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Tracking Platform.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.