How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| gifty | #2 | |||||
| gift redemption | Not ranked | — | — | |||
| redeem gift | Not ranked | — | — | |||
| gift management | Not ranked | — | — | |||
| customer gifts | Not ranked | — | — | |||
| one touch redeem | Not ranked | — | — | |||
| gift giving | Not ranked | — | — | No data | ||
| easy gift redemption | Not ranked | — | — | |||
| gift tracking | Not ranked | — | — | |||
| redeem customer gifts | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Shopping
Shopping
Occurrence count shows how many keywords each competitor appears on
Business chart position
Indeed Job Search
Microsoft Authenticator
Microsoft Teams
DoorDash - Dasher
Zoom Workplace
Uber - Driver: Drive & Deliver
ADP Mobile Solutions
Amazon Flex
Easy PDF-Read PDF
LinkedIn: Community & Network
FedEx Mobile
UKG Pro
Spark Driver
Workday
CryptoRush: Crypto Simulator
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Gifty has a very low visibility score (12/100) with only one of its ten target keywords ranked and no presence in charts or category rankings. The immediate priority is to boost keyword coverage and improve the store listing quality to drive discoverability.
Only 1 of the 10 targeted keywords ("gifty") ranks at position 2 with a modest traffic potential of 33. All other high‑traffic terms (e.g., "gift redemption" traffic 43) are not ranked, limiting discoverability.
The app is not appearing in any global or category charts (Business category) which means it receives virtually no organic boost from Play Store algorithms.
The description contains grammatical errors, low‑value messaging and lacks keyword integration. This reduces relevance signals for the unranked keywords.
The keyword "gifty" already ranks #2 with traffic 33. Optimizing the title and short description to keep this keyword prominent can protect its position while you push other terms.
Keywords such as "gift redemption" (traffic 43, difficulty 35) and "redeem gift" (traffic 43, difficulty 47) have moderate difficulty and can be captured by adding them to the title, short description, and metadata.
The app’s Quality Score is 50%, indicating that basic technical and policy compliance is met. Building on this foundation allows rapid gains through UI/UX and asset enhancements.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Your app description is only 181 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 12/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
Gifty has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
Gifty is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Gifty are Gifty, Gifty. These apps appear next to Gifty on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Gifty is listed in the Business category on the Google Play.
Based on this audit, Gifty should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Gifty.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.