How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
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Personalized insights generated by our AI
TapeCalc has a solid brand presence with its own name ranking #2, but overall visibility is low due to poor keyword coverage, no user reviews, and missing store assets. Immediate focus should be expanding keyword rankings and building social proof to lift the visibility score.
The app’s own name "tapecalc" ranks #2 with 71% traffic and a low difficulty (36), giving a strong foothold for brand searches. Leverage this by keeping the brand term prominent in the title and description.
Only 3 of the 10 target keywords are ranked; high‑traffic terms like "receipt maker" (traffic 52, difficulty 74) and "expense tracker" (traffic 80, difficulty 67) are not ranking at all. Expanding and optimizing for these keywords is critical.
The app has 0 reviews, hurting its Quality Score (40%) and conversion rate. New users are less likely to install without social proof.
Incorporate high‑traffic, moderate‑difficulty keywords such as "receipt maker" (52), "expense tracker" (80) and "invoice maker" (73) into the short description, long description, and UI copy to boost relevance.
Current Quality Score suggests the visual assets are under‑optimized. Add 5 new screenshots with overlay text highlighting "Tape History", "Instant Receipts", and "WhatsApp sharing", plus a 15‑second promo video to improve click‑through and retention.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
TapeCalc: Calculator & Receipt has a visibility score of 25 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
TapeCalc: Calculator & Receipt is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of TapeCalc: Calculator & Receipt are CalcTape Calculator with Tape, Calc Tape Calculator Pro, Billing App & Daily Expenses. These apps appear next to TapeCalc: Calculator & Receipt on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
TapeCalc: Calculator & Receipt is listed in the Productivity category on the Google Play.
Based on this audit, TapeCalc: Calculator & Receipt should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TapeCalc: Calculator & Receipt.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.