Vet Vault - Pet Health

The term "vet vault" ranks #1 with low difficulty (34) and high traffic (42), giving the app an easy win for brand awareness. Leverage this by keeping the brand name prominent in the title and subtitle.

A 40% quality score and zero user reviews indicate weak conversion potential. Google Play favors apps with visual assets and social proof, so the lack of screenshots, video, and ratings is harming rankings.

Charts score is 0% – the app does not appear in any Top‑Free or category charts. Without chart visibility, organic discoverability is constrained.

Keywords like "pet medication tracker" (traffic 38) and "pet care log" (traffic 33) are not ranked at all, while "vet appointment reminders" sits at #12. Adding these terms to the short description, subtitle, and screenshot captions can push them into the top‑20.

Main competitor "Vet Record: Dog & Cat Care" is ahead and shares three core keywords. By improving the same keywords plus adding unique long‑tail terms (e.g., "animal health records" already at #6), Vet Vault can capture their traffic.