How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| dotty | #1 | — | ||||
| homework tracker | #9 | |||||
| study planner | #13 | |||||
| student planner | #14 | |||||
| study organization | #33 | |||||
| assignment tracker | #39 | |||||
| school calendar | Not ranked | — | — | |||
| time blocking | Not ranked | — | — | |||
| task manager | Not ranked | — | — | |||
| digital planner | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Dotty School Planner ranks #1 for its brand keyword but struggles to rank for high‑traffic generic terms, resulting in a modest visibility score of 56/100. Immediate focus should be on expanding keyword coverage and boosting organic rankings to improve chart placement.
The app holds the #1 position for the brand keyword "dotty" with a traffic score of 44 and moderate difficulty (55), giving it a solid foundation to capture brand‑search traffic.
Charts Score is 0% with no global or category ranking, indicating the app is invisible in top‑download lists and missing a major source of organic installs.
Only 2 of the top 10 target keywords rank in the top 40 (student planner #14, study planner #13, homework tracker #9). High‑traffic terms like "school calendar" and "digital planner" are not ranked at all.
Keywords with traffic >50 (school calendar, digital planner, time blocking, task manager) have difficulty scores between 38‑51, offering realistic chances to rank with better on‑page optimization and ASO experiments.
Current rating is 3.0 from only 24 reviews. Raising the rating to at least 4.0 and increasing review count will boost Quality Score and conversion rates.
The description truncates after 150 characters and lacks many target keywords. Expanding to 4000 characters, integrating missing terms naturally, and adding a compelling call‑to‑action can improve relevance and click‑through rates.
Actionable recommendations to improve your visibility
Your description is 1672 characters, providing good keyword density and information for users.
21 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): homework tracker.
A 3.0 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Dotty School Planner & Study has a visibility score of 56 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
Dotty School Planner & Study is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Dotty School Planner & Study are Todolize: To Do List & Planner, dotty, Student planner. These apps appear next to Dotty School Planner & Study on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Dotty School Planner & Study is listed in the Education category on the Google Play.
Based on this audit, Dotty School Planner & Study should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Dotty School Planner & Study.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.