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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| umass dining | #1 | Live trend | — |  | |||
| university of massachusetts amherst dining | #1 | Live trend | — |  | |||
| umass amherst dining | #1 | Live trend | — |  | |||
| dining locations | #1 | Live trend | — |  | |||
| dining services | #3 | Live trend |  |  | |||
| college dining | #7 | Live trend |  |  | |||
| campus dining | #10 | Live trend | |  | |||
| dining menus | #25 | Live trend |  |  | |||
| meal planning | Not ranked | Live trend | — | — | |||
| food service | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
UMass Dining Services has excellent core keyword rankings and a solid visibility score, but lacks chart placement, suffers from a low rating, and misses high‑traffic keywords. Prioritize boosting installs, reviews, and keyword coverage to improve overall ASO.
7 out of 10 target keywords are ranked, including #1 positions for "umass dining", "university of massachusetts amherst dining", "umass amherst dining", and "dining locations", capturing high traffic (65, 34, 22, 50 respectively). This strong keyword presence drives a perfect 100% Keywords Score.
Overall visibility is 78/100, well above average for niche education apps, reflecting effective on‑page optimization and relevance to user searches.
Charts Score is 0%, meaning the app is not appearing in any global or category top‑charts, which limits organic discovery and install velocity.
Current rating is 3.7★ from only 38 reviews, dragging the Quality Score down to 65% and signaling trust issues to potential users.
Keywords "meal planning" (traffic 73) and "food service" (traffic 56) have high demand but are not ranked. Incorporating them into title, short description, and metadata can capture additional search volume.
The app is not ranked within the Education category, missing out on category‑specific browsing. Optimizing category‑relevant metadata and boosting installs can secure a spot in the category chart.
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Common questions about this ASO audit.
UMass Dining Services has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
UMass Dining Services is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of UMass Dining Services are Genuine Dining, OKState Dining Services, DiningAdvantage.com. These apps appear next to UMass Dining Services on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
UMass Dining Services is listed in the Education category on the Google Play.
Based on this audit, UMass Dining Services should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to UMass Dining Services.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
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