How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
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Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Digital Menu has a very low visibility score (12/100) with poor keyword coverage, no reviews, and no chart presence. Immediate focus should be on expanding keyword rankings and building social proof to improve rankings and installs.
Only 3 of the 10 target keywords rank (digital menu board #6, digital menu #11, menu software #59). High‑traffic keywords like "restaurant menu" and "menu creator" are not ranked at all, limiting discoverability. Expand the title, short description, and long description with these missing high‑volume terms.
The app has a 0.0 rating with 0 reviews, which hurts both conversion and algorithmic trust. Users are less likely to install a blank‑rating app, and Google’s ranking signals penalize it. Implement an in‑app review prompt after key actions to start gathering authentic 5‑star feedback.
The app already ranks #6 for "digital menu board" (traffic 36) and #11 for "digital menu" (traffic 42). Strengthen this by adding related long‑tail keywords (e.g., "digital menu board QR", "interactive menu board") in the description and metadata to capture overflow traffic.
Competitors share only one keyword each, indicating untapped keyword space. Target their weak keywords such as "digital signage" and "restaurant management" where difficulty is moderate (36‑47) but traffic is high (>50).
The app was updated in February 2025 and is free, which are positive signals for Google’s freshness and user acquisition. Leverage this by highlighting new features in the changelog and promotional assets to boost click‑through rates.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Digital Menu has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 24, 2026.
Digital Menu is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Digital Menu are QR Menu Maker – Digital Menu, Easy Menu Planner, Digital Menu. These apps appear next to Digital Menu on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Digital Menu is listed in the Business category on the Google Play.
Based on this audit, Digital Menu should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Digital Menu.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.