How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| minplan | #1 | — | ||||
| safety plan | #3 | |||||
| mental health | Not ranked | — | — | |||
| stress management | Not ranked | — | — | |||
| mood tracker | Not ranked | — | — | |||
| anxiety help | Not ranked | — | — | |||
| depression support | Not ranked | — | — | |||
| coping strategies | Not ranked | — | — | |||
| crisis management | Not ranked | — | — | |||
| emotional wellness | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Minplan safety plan ranks well for its brand and core keyword but suffers from a very low quality score and zero visibility in charts, limiting overall discoverability. Immediate focus should be on boosting store‑listing quality and capturing high‑traffic, low‑difficulty keywords.
The app holds rank #1 for "minplan" (traffic 42, difficulty 19) and #3 for "safety plan" (traffic 59, difficulty 41), giving it solid footing for branded searches. Leverage this by keeping the brand name prominent in the title and subtitle.
Quality score is only 25%, reflecting missing assets (no screenshots/video), no user reviews (0 ratings), and a short description. This drags down relevance and conversion rates. Upgrade the listing with high‑resolution screenshots, an engaging promo video, and a call‑to‑action for reviews.
Keywords such as "mental health" (traffic 65, difficulty 78), "mood tracker" (traffic 71, difficulty 75), and "anxiety help" (traffic 50, difficulty 36) are not ranked. Incorporating these terms naturally into the description, short‑description, and subtitle can capture additional organic traffic.
Charts score is 0% – the app does not appear in any top‑charts, indicating low install velocity and retention. Implement ASO‑driven acquisition campaigns (e.g., install ads, cross‑promotion) and improve onboarding to raise retention, which feeds chart rankings.
Only one competitor (Safety Plan) is ahead, and it shares just one keyword. By expanding into the unranked keywords where competitors are weak, Minplan can overtake them in the Medical category.
With 0 reviews and no rating, credibility suffers, especially in the Medical category. Prompt users after key actions to leave a 5‑star rating and consider incentivized feedback loops.
Actionable recommendations to improve your visibility
Your description is 3244 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Score of 72/100 indicates solid app store presence.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Minplan safety plan has a visibility score of 72 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
Minplan safety plan is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Minplan safety plan are My.pLAN, Safety Plan, SafeMind: Safety Plan & Relief. These apps appear next to Minplan safety plan on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Minplan safety plan is listed in the Medical category on the Google Play.
Based on this audit, Minplan safety plan should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Minplan safety plan.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.