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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| mariproject | #2 | Live trend |  |  | |||
| project tools | #8 | Live trend |  |  | |||
| project management | Not ranked | Live trend | — | — | |||
| time tracking | Not ranked | Live trend | — | — | |||
| expense reporting | Not ranked | Live trend | — | — | |||
| customer management | Not ranked | Live trend | — | — | |||
| business management | Not ranked | Live trend | — | — | |||
| sap business one | Not ranked | Live trend | — | — | |||
| project status | Not ranked | Live trend | — | — | |||
| travel expenses | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
Project Tools has a modest visibility score of 54/100, ranking for only 2 of its top 10 target keywords (mariproject #2, project tools #8) and lacking any chart or quality signals. The primary priority is to boost keyword rankings and overall app quality to unlock chart placement and improve discoverability.
The brand keyword 'mariproject' ranks #2 with low difficulty (24) and decent traffic (21), indicating strong brand awareness. Leverage this by reinforcing the brand name in the title and short description to maintain the position.
Only 2 of 10 target keywords rank, with core terms like 'project management', 'time tracking', and 'expense reporting' not ranked despite decent traffic (39‑51) and moderate difficulty (31‑59). This limits organic reach.
The app has no reviews, ratings, or screenshots listed, resulting in a Quality Score of 0%. This harms trust and conversion rates, especially against competitors like Microsoft Planner that have abundant social proof.
Add high‑traffic, medium‑difficulty keywords such as 'project management', 'time tracking', 'expense reporting', and 'customer management' into the title, short description, and long description. Use natural language and synonyms to avoid keyword stuffing.
Create 3‑5 high‑resolution screenshots and a short promo video highlighting core functionalities (customer/project data, SAP Business One integration, time/expense tracking). Include captioned calls‑to‑action and embed target keywords in image alt‑text (if supported).
Competitors like Wrike and myProject rank lower on shared keywords. Conduct a competitor keyword gap analysis to capture untapped terms (e.g., 'SAP Business One add‑on', 'SMB project tools') and differentiate with unique value propositions.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Project Tools has a visibility score of 54 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 27, 2026.
Project Tools is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Project Tools are MARIProject, Project Management – myProject, Microsoft Planner. These apps appear next to Project Tools on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Project Tools is listed in the Business category on the Google Play.
Based on this audit, Project Tools should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Project Tools.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
