i-Guide

The app ranks #2 for its exact title keyword "i‑guide" with traffic potential of 57, giving a clear foothold. Leverage this by adding related terms to the title and subtitle to capture additional traffic.

Only 1 of 10 target keywords is ranked; the core travel terms (e.g., "baku guide", "azerbaijan travel", "azerbaijan tourism") have 0 visibility despite moderate difficulty (30‑40). Expand the keyword set and target medium‑difficulty terms to gain early rankings.

The short description and first 500 chars of the long description contain no high‑traffic travel keywords; they focus on generic statements about Azerbaijan. Rewrite both fields to include top‑performing keywords such as "Baku tourism guide", "Azerbaijan travel tips", and "Heydar Aliyev Center" while keeping them natural and compelling.

Google Play allows up to 30 characters in the title and 80 characters in the subtitle. Adding a secondary keyword like "Baku Guide" or "Azerbaijan Travel" can capture the 44‑55 traffic volume keywords currently unranked.

Quality Score is only 13 %, indicating missing or low‑impact visuals. Add high‑resolution screenshots highlighting landmarks (Heydar Aliyev Center, Baku Old City) and a 15‑second preview video. Use caption overlays with target keywords to improve conversion.

The app has 0 reviews, which hurts both ranking and conversion. Implement an in‑app prompt after a key action (e.g., after viewing a city guide) to solicit 5‑star ratings, and consider offering a small incentive (e.g., offline map download).