Food, Drink & Hospitality Week

The exact phrase "food, drink & hospitality week" ranks #1 with traffic 34 and difficulty 35, showing that the current title captures its core audience perfectly. Maintain this exact match while adding secondary high‑traffic terms to the title or short description.

Only 2 out of the 10 target keywords are ranked (21% score). High‑traffic terms such as "event planner" (traffic 41) and "trade show app" (traffic 55) are not ranked, limiting discoverability. Expand keyword list and integrate these terms into the short and long description.

The app has 0 reviews, resulting in a quality score of 40% and hurting trust signals. Early user acquisition should include a prompt for rating after key interactions and an incentive program to seed authentic reviews.

The app is not ranked in the Business category, missing out on category‑based browsing traffic. Optimize the app’s primary and secondary categories (e.g., Business > Event Planning) and ensure the description clearly states the event‑planning functionality.

Competitor Microsoft Events outranks us despite sharing only 1 keyword. Analyzing their asset copy shows use of terms like "conference navigator" and "networking tool"—both currently unranked for us. Incorporate these high‑traffic keywords into the long description and add them as localized search terms.