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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fallcall | #2 |  |  |    | ||
| fall detection | #14 |  |  |  | ||
| medical alert | Not ranked | — | — |      | ||
| emergency response | Not ranked | — | — |      | ||
| personal safety | Not ranked | — | — |      | ||
| panic button | Not ranked | — | — |      | ||
| elderly care | Not ranked | — | — |      | ||
| medical alarm | Not ranked | — | — |    | ||
| emergency call | Not ranked | — | — |    | ||
| senior safety | Not ranked | — | — |     |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
FallCall Lite has a solid brand presence with the keyword "fallcall" ranking #2, but overall visibility is low (46/100) due to poor keyword coverage, no rankings for high‑traffic terms, and no user reviews. Immediate focus should be on expanding keyword rankings and boosting conversion signals.
The primary brand keyword "fallcall" ranks #2 with a traffic potential of 70 and moderate difficulty (35), giving the app immediate visibility. Leverage this strength by reinforcing the brand in the title and description.
Only 2 of the top 10 analyzed keywords rank (fallcall #2, fall detection #14). High‑traffic terms like "panic button" (traffic 57) and "personal safety" (traffic 46) are not ranked, limiting discoverability. Expand the keyword set and place them strategically in the short and long description.
The app currently has a 0.0 rating with no reviews, which hurts click‑through and install conversion. Lack of social proof also signals low trust to the algorithm.
The title does not contain high‑volume keywords such as "medical alert" or "panic button" (traffic 57). Adding 1‑2 of these keywords can increase relevance and improve rankings for those queries.
Competitors like FallCall Detect and First Alert rank for overlapping terms but still miss "senior safety" (traffic 50) and "emergency response" (traffic 34). Target these unmet keywords to capture their search share.
A 0% charts score often correlates with low conversion assets. Adding high‑resolution screenshots, an engaging video demo, and a clear call‑to‑action graphic can improve install rates and indirectly boost rankings.
Actionable recommendations to improve your visibility
Your description is 3993 characters, providing good keyword density and information for users.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
FallCall Lite has a visibility score of 46 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 31, 2026.
FallCall Lite is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of FallCall Lite are FallCall Detect, Fall Detect - SOS Fall Alert, First Alert by Resideo. These apps appear next to FallCall Lite on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
FallCall Lite is listed in the Medical category on the Google Play.
Based on this audit, FallCall Lite should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FallCall Lite.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US