TransatPlan Mobile

The app's own brand term "transatplan" ranks #1 with 36 monthly searches and a low difficulty of 28, indicating strong brand recognition. Leverage this position in the title and description to reinforce brand authority.

9 out of the 10 target keywords (e.g., "stock plan", "portfolio tracker") are not ranked despite moderate to high traffic (40‑63 searches) and manageable difficulty (33‑68). This limits organic reach. Each missing keyword should be incorporated into metadata and content.

The app currently has 0 reviews and no rating, which harms conversion rates and the Quality Score (13%). Without social proof, potential users are less likely to install. Implement an in‑app review prompt to collect at least 20 five‑star reviews.

The title can accommodate up to 30 characters. Adding high‑traffic terms such as "Stock Plan" or "Portfolio Tracker" while keeping the brand (e.g., "TransatPlan Stock & Portfolio") can boost the Keywords Score dramatically.

Current assets lack keyword overlays and clear value propositions. Adding screenshots that highlight grant valuation, securities account view, and embedding keywords in the image captions can improve click‑through rates and the Quality Score.