How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| myincome | #3 | Live trend |  |  | |||
| national insurance calculator | #61 | Live trend |  |  | |||
| salary calculator | Not ranked | Live trend | — | — | |||
| uk tax calculator | Not ranked | Live trend | — | — | |||
| take home pay | Not ranked | Live trend | — | — | |||
| income tax calculator | Not ranked | Live trend | — | — | |||
| pension calculator | Not ranked | Live trend | — | — | |||
| student loan repayment | Not ranked | Live trend | — | — | |||
| pay rise calculator | Not ranked | Live trend | — | — | |||
| uk salary checker | Not ranked | Live trend | — | — |
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Personalized insights generated by our AI
myIncome UK has a solid brand presence (myincome ranks #3) but overall visibility is poor, with only 2 of 10 target keywords ranked and a low Quality Score. Immediate focus should be on keyword optimization and asset improvement to boost rankings and user trust.
The brand term "myincome" ranks #3 with a traffic potential of 62, indicating strong brand recall. Leverage this by keeping the brand at the start of the title and linking it to functional keywords.
High‑traffic keywords like "salary calculator" (traffic 60), "uk tax calculator" (61) and "income tax calculator" (56) are not ranked despite moderate difficulty (33‑73). This limits discoverability.
A Quality Score of 50% suggests missing or low‑quality assets (screenshots, video, icon) and possibly thin copy. Google penalizes such apps in search and chart placement.
The app has 0 reviews, which hurts trust signals and ranking potential. Early user feedback is crucial for algorithmic boosts and organic installs.
Incorporate top‑traffic keywords into the 30‑character title and 80‑character short description (e.g., "myIncome UK Salary & Tax Calculator"). This can instantly improve keyword relevance without sacrificing brand identity.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
myIncome UK: Salary Calculator has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
myIncome UK: Salary Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of myIncome UK: Salary Calculator are My Income (Insurance), Acorns: Save & Invest Money, Tip Calculator. These apps appear next to myIncome UK: Salary Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
myIncome UK: Salary Calculator is listed in the Finance category on the Google Play.
Based on this audit, myIncome UK: Salary Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to myIncome UK: Salary Calculator.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
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