How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| lost person behavior | #1 | — | ||||
| search and rescue | #2 | |||||
| lost person finder | #30 | |||||
| missing person locator | #56 | |||||
| sar app | Not ranked | — | — | |||
| public safety tools | Not ranked | — | — | |||
| emergency response guide | Not ranked | — | — | |||
| tactical search app | Not ranked | — | — | |||
| sar operations manual | Not ranked | — | — | |||
| search and rescue software | Not ranked | — | — |
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Personalized insights generated by our AI
Lost Person Behavior holds strong app quality and rating but suffers from weak keyword coverage and low category ranking, limiting discoverability. Immediate focus should be on expanding and optimizing keyword usage to capture high‑traffic, low‑difficulty terms.
The app scores 90% on quality and maintains a 4.8‑star rating from 74 reviews, indicating strong user satisfaction and technical stability, which supports conversions once users land on the page.
Only 4 of the 10 analyzed keywords rank (49% score). High‑traffic terms such as "sar app" (traffic 60) and "public safety tools" (traffic 44) are not ranked, reducing organic reach.
The app sits at #26 in Books & Reference, a crowded category that does not align perfectly with its functional nature, limiting chart visibility.
Keywords like "emergency response guide" (traffic 34, difficulty 29) and "search and rescue software" (traffic 35, difficulty 33) have moderate traffic and below‑average difficulty, offering quick ranking potential if added to title, subtitle, or description.
Competitors ahead (RescueDogs, truthCHECKER) rank for shared terms such as "sar app"; integrating these exact phrases and related LSI terms can close the gap and capture their traffic.
Moving to a more suitable category like "Tools" or "Education" and adding relevant tags (e.g., "SAR", "public safety") can improve chart rank and attract target professionals.
Actionable recommendations to improve your visibility
Your description is 3996 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your 4.8 star rating builds user trust and improves conversion rates.
Ranking in top 10 for 1 keyword(s): search and rescue.
Ranked #26 in category, driving organic discovery.
No significant issues found
No additional suggestions
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Common questions about this ASO audit.
Lost Person Behavior has a visibility score of 45 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 6, 2026.
Lost Person Behavior is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Lost Person Behavior are Parenty - Child Behavior Guide, RescueDogs - Search Dog App, My Global Rescue. These apps appear next to Lost Person Behavior on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Lost Person Behavior is listed in the Books & Reference category on the Google Play, currently ranked #26 in that category.
Based on this audit, Lost Person Behavior should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Lost Person Behavior.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.