How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| essential shortcuts | #1 | — | ||||
| qr code generator | Not ranked | — | — | |||
| unit converter | Not ranked | — | — | |||
| password generator | Not ranked | — | — | |||
| colour picker | Not ranked | — | — | |||
| scientific calculator | Not ranked | — | — | |||
| qr code scanner | Not ranked | — | — | |||
| file converter | Not ranked | — | — | |||
| random number generator | Not ranked | — | — | |||
| barcode scanner | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Personalization
Occurrence count shows how many keywords each competitor appears on
Tools chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Essential Shortcuts currently ranks #1 for its brand keyword but lacks visibility for high‑traffic utility keywords, has no ratings, and is not charted in its Tools category. Immediate focus should be on expanding keyword coverage and driving early reviews to boost quality and discoverability.
The app holds position 1 for "essential shortcuts" (traffic 31, difficulty 29), indicating strong brand recognition. Preserve this rank while leveraging it to boost related keyword relevance.
Key utility terms such as "qr code scanner" (traffic 89, difficulty 75) and "scientific calculator" (traffic 75, difficulty 86) are not ranked, costing potential organic traffic. The current Keywords Score is only 14%.
The app has 0 reviews, contributing to a modest Quality Score of 50% and likely lowering conversion rates. Absence of social proof also harms chart eligibility.
Competitor "Shortcut Maker" shares only one keyword, leaving 9 high‑traffic keywords unclaimed. Capturing these can quickly outpace the rival in the Tools niche.
The app is not ranked in the Tools category and shows no chart placement. Gaining initial installs and reviews will unlock chart eligibility, further boosting discoverability.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
You have 3 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 13/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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Common questions about this ASO audit.
Essential Shortcuts has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 29, 2026.
Essential Shortcuts is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Essential Shortcuts are Shortcut Maker. These apps appear next to Essential Shortcuts on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Essential Shortcuts is listed in the Tools category on the Google Play.
Based on this audit, Essential Shortcuts should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Essential Shortcuts.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.