This audit was generated on March 1, 2026
The data may no longer be up to date.
This audit was generated on March 1, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| expenseondemand | #1 | — |  |     | ||
| expense management | #71 |  |  |    | ||
| business expenses | #76 |  |  |     | ||
| expense report | #85 |  |  |    | ||
| expense categorization | #90 |  |  |   | ||
| expense tracker | Not ranked | — | — |     | ||
| mileage tracking | Not ranked | — | — |      | ||
| receipt scanner | Not ranked | — | — |    | ||
| business travel | Not ranked | — | — |      | ||
| expense capture | Not ranked | — | — |   |
Apps positioned directly before or after yours on keywords
Finance
Business
Finance
Business
Finance
Business
Finance
Finance
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
Freecash: Earn Money
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Chime – Mobile Banking
Venmo
TurboTax: File Your Tax Return
Rocket Mortgage
Progressive
OnePay – Mobile Banking
Capital One Mobile
Google Wallet
IRS2Go
Kalshi: Trade News & Sports
Chase Mobile
Intuit Credit Karma
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
ExpenseOnDemand has a strong brand presence with its own keyword ranking #1, but lacks visibility for high‑traffic generic terms and is absent from Finance charts, resulting in a low overall visibility score.
The app’s unique keyword "expenseondemand" ranks #1 with traffic 72 and a modest difficulty of 35, securing a solid foothold for brand‑specific searches.
Key generic terms such as "expense tracker", "mileage tracking" and "receipt scanner" are not ranked despite traffic scores of 80, 61 and 73 respectively, indicating poor on‑page keyword integration.
The app is not listed in the Finance category charts, which limits discoverability among users browsing by category and contributes to the 0% Charts Score.
Keywords like "business expenses" (rank 76, difficulty 35) and "expense management" (rank 71, difficulty 43) have reasonable difficulty and decent traffic; improving their positions could add 30‑40% more organic visits.
Competitors share only one keyword each, revealing untapped keyword space. Expanding the keyword set to include terms such as "receipt scanner" and "expense categorization" can differentiate the app and capture additional market share.
Actionable recommendations to improve your visibility
Your description is 3311 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
ExpenseOnDemand: Expenses App has a visibility score of 23 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 1, 2026.
ExpenseOnDemand: Expenses App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of ExpenseOnDemand: Expenses App are Money Manager Expense & Budget, Fast Budget - Expense Manager, Cash Book: Expenses & Balance. These apps appear next to ExpenseOnDemand: Expenses App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
ExpenseOnDemand: Expenses App is listed in the Finance category on the Google Play.
Based on this audit, ExpenseOnDemand: Expenses App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ExpenseOnDemand: Expenses App.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US