This audit was generated on March 14, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paisa | #1 | — | ||||
| finance tracker | #92 | |||||
| expense tracker | Not ranked | — | — | |||
| budget tracker | Not ranked | — | — | |||
| spending tracker | Not ranked | — | — | |||
| money manager | Not ranked | — | — | |||
| bill splitter | Not ranked | — | — | |||
| budget app | Not ranked | — | — | |||
| expense manager | Not ranked | — | — | |||
| budgeting app | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Finance
Finance
Finance
Occurrence count shows how many keywords each competitor appears on
Finance chart position
Cash App
PayPal - Pay, Send, Save
Venmo
Capital One Mobile
Progressive
Chase Mobile®: Bank & Invest
Rocket Mortgage
Chime – Mobile Banking
Klarna: Smarter everyday money
OnePay – Mobile Banking
Intuit Credit Karma
TurboTax: File Your Tax Return
Fidelity Investments
Kalshi: Trade News & Sports
Wells Fargo Mobile®
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Spending Tracker - Paisa has an excellent quality score and ranks #1 for its brand keyword, but its overall visibility is poor with a 16/100 score and only 2 of 10 target keywords ranked. Immediate focus should be on expanding keyword coverage and boosting in‑app engagement to improve rankings and category placement.
The app ranks #1 for the brand keyword "paisa" with 33 monthly searches, giving a solid foundation for brand awareness. Leverage this by including the term prominently in the title and subtitle to maintain top‑spot authority.
Only 2 of the 10 target keywords are ranked (paisa #1, finance tracker #92) despite a combined traffic potential of >600 searches. Keywords like "expense tracker" and "budget app" have high traffic (71 & 64) but no ranking, indicating metadata gaps.
The app is not ranked in the Finance category, limiting discoverability in the primary market segment. Category rank is driven by keyword relevance, downloads, and user engagement, all currently low.
Incorporate high‑traffic, moderate‑difficulty keywords (e.g., "expense tracker" difficulty 53, "budget tracker" difficulty 46) into the subtitle, keyword field, and description. Use natural language and bullet points to keep readability while boosting relevance.
The app shows a 5.0 rating but has zero reviews, which hurts credibility and algorithmic trust. Prompt users after key actions (e.g., after adding 5 transactions) to leave a 1‑click rating and optional review.
Competitors like "Waiter Pal: Tip Tracker" rank ahead despite similar keyword sets. Refresh screenshots and app preview to highlight unique features (privacy‑first, smart suggestions, multi‑account support) and add localized copy for top markets.
Actionable recommendations to improve your visibility
Your description is 2846 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your 5.0 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Spending Tracker - Paisa has a visibility score of 16 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 14, 2026.
Spending Tracker - Paisa is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Spending Tracker - Paisa are Paisa Experience App, Waiter Pal: Tip Tracker, Money Easy - Expense Tracker. These apps appear next to Spending Tracker - Paisa on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Spending Tracker - Paisa is listed in the Finance category on the Apple App Store.
Based on this audit, Spending Tracker - Paisa should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Spending Tracker - Paisa.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.