TapCal

The app’s exact name "tapcal" ranks #1 with 57% traffic and low difficulty (29), giving it a solid foundation to capture brand‑search traffic.

Only 1 of 10 target keywords is ranked; high‑traffic terms like "calendar app" (75 traffic) and "reminders" (53 traffic) are not ranking despite moderate difficulty (40‑55).

The app has a perfect 5.0 rating but 0 reviews, which limits social proof and can hurt conversion and ranking in the Productivity category.

Incorporate top‑traffic, medium‑difficulty keywords into the title, subtitle, and 100‑character keyword field (e.g., "calendar app", "reminders", "event planner", "daily planner"). Prioritize those with traffic >45 and difficulty <50.

Add localized screenshots, an App Store video, and region‑specific keyword sets to capture global demand; this can improve chart eligibility and category ranking.