This audit was generated on January 16, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| makepaper | #1 | — | ||||
| text wallpaper | #46 | |||||
| custom wallpaper | Not ranked | — | — | |||
| quote wallpaper | Not ranked | — | — | |||
| emoji wallpaper | Not ranked | — | — | |||
| personalized wallpaper | Not ranked | — | — | |||
| lock screen text | Not ranked | — | — | |||
| home screen text | Not ranked | — | — | |||
| text background | Not ranked | — | — | |||
| custom lock screen | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
MakePaper ranks #1 for its brand keyword but suffers from extremely low overall visibility (18/100) due to poor keyword coverage, no rankings for high‑traffic terms, and zero user ratings. Immediate focus should be expanding and optimizing keywords while driving authentic reviews.
The app’s exact brand name "makepaper" ranks #1 with a traffic score of 33, showing strong brand recognition. Leverage this by keeping the brand term in the title and using it to boost related keyword relevance.
Only 2 of the 10 target keywords are ranked (21% keyword score). High‑traffic keywords like "text wallpaper" (traffic 76) and "custom wallpaper" (traffic 77) are not ranking at all, limiting discoverability.
The app has a 0.0 rating with no reviews, contributing to the 50% quality score and hurting conversion. Lack of social proof also affects Apple’s algorithmic trust signals.
Keywords such as "text wallpaper" (traffic 76, difficulty 37) and "custom lock screen" (traffic 49, difficulty 37) have moderate difficulty and strong search volume. Integrating them into the title, subtitle, and keyword field can quickly improve rankings.
Competitors like "Flower Language: DIY Wallpaper" are ahead with shared keywords. By adding unique long‑tail phrases (e.g., "emoji text wallpaper", "personalized lock screen") you can differentiate and capture niche traffic.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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