On Foot: easy step counter

Only 1 of the 10 target keywords ("on foot") ranks (position 2, traffic 57). High‑traffic terms like "step counter" (traffic 81) and "pedometer" (traffic 87) are not ranking at all, pulling down the Keywords Score to 17%. Incorporate these terms into the title, short description, and full description.

The app has no ratings or reviews, resulting in a Quality Score of 50% and likely hurting conversion rates. Lack of social proof also signals low trust to both users and the Play algorithm.

Current title "On Foot: easy step counter" only captures one keyword. Adding primary keywords (e.g., "Step Counter" or "Pedometer") can instantly broaden reach while retaining brand identity.

The only listed competitor (ON-FOOT) shares just one keyword. By targeting the competitor’s unranked high‑traffic keywords ("walking tracker", "fitness tracker"), On Foot can capture search volume they’re missing.

"on foot" already ranks #2 with moderate difficulty (34) and decent traffic (57), showing the brand name has organic pull. Building on this foundation with related keywords will amplify visibility.